How to Reduce Under-Eye Puffiness?

Under-eye bags are one of the most common aesthetic concerns when it comes to improving the appearance of the eyes. Whether caused by water retention or sagging skin on the eyelids, they often give the face a tired look. In this complete article, discover how to reduce under-eye puffiness and dark circles with targeted treatments and tailored gestures.

Where do under-eye bags come from?

Internal factors: heredity, ageing, water retention

Some people are genetically predisposed to developing under-eye bags. Natural ageing also plays a major role: over time, the skin loses firmness and elasticity, particularly on the lower eyelids. Water retention, lymphatic circulation imbalance, or fat accumulation can further enhance puffiness under the eyes. These internal factors alter the volume beneath the eyelid, causing dark circles and a heavier-looking gaze.

External factors: lack of sleep, diet, pollution

Short nights, poor hydration, or excessive salt intake can promote puffiness. Likewise, pollution and oxidative stress affect the quality of the skin around the eyes. These external aggressions weaken the eye contour, where the skin is up to five times thinner than elsewhere. Healthy daily habits, a balanced diet, and a suitable skincare routine are essential to reduce signs of fatigue and maintain the beauty of the eye area.

Can they be completely eliminated?

Under-eye bags can be reduced with targeted treatments, massages, and a healthy lifestyle. However, if caused by excess fat or significant skin laxity, only a medical or aesthetic intervention can provide lasting results. Blepharoplasty, an eyelid surgery performed in aesthetic clinics, removes excess skin or fat to smooth the eye contour. This procedure delivers visible results quickly but should be considered a last resort under medical advice.

The most effective treatments to refresh the eyes

Decongesting creams and serums: how to choose them

To treat under-eye bags, it is essential to use a product suited to your skin type. Prefer creams and serums with active ingredients from dermocosmetics or marine extracts. These formulas target fatigue, fine lines, and improve microcirculation to reduce puffiness:

• Marine Life Eye & Lip Contour: rich in marine-derived ingredients, it acts globally against dark circles, wrinkles, and puffiness. It firms, reduces visibility of lower eyelids, and smooths the contour.
• [Revitalizing] Eye Gel Cream: deeply hydrates, smooths, and soothes signs of fatigue. Its light texture penetrates easily without weighing down the eyelid.
• [Enhancing] Eye Serum: instantly illuminates the gaze thanks to its pearly finish.

Proven effectiveness on the eye contour

Tests on our products demonstrate their effectiveness on puffiness, dark circles, and skin quality around the eyes:

• Marine Life Eye & Lip Contour reduces visible puffiness by -37%, dark circles by -43%, and wrinkles by -21%(1)
• [Enhancing] Eye Serum improves skin texture and satin finish. Tested on 22 volunteers, it enhanced skin suppleness in 91% of cases(2)
• [Revitalizing] Eye Gel Cream boosts hydration of the delicate eye area (+52% hydration after 2h(3))

These treatments integrate perfectly into a daily beauty routine and complement a spa treatment like Ocean Eyes, specifically designed to smooth and refresh the eye contour.

Using decongesting accessories

Refresh Express Cryo Globes are innovative facial tools. Used cold, they soothe swelling, stimulate circulation, and promote effective drainage of the eye area. Regular use alongside a cream or serum enhances active penetration and visibly improves results. This massage can be performed at home, morning and evening, to maximize benefits.

Ideal gestures for applying an eye contour product

The right amount to avoid overloading the skin

A small pea-sized amount is enough: too much product can saturate the delicate eye contour, sometimes causing the opposite effect. Eyelids are particularly thin, and excess product may temporarily swell the area.

Gentle application: circular motions or tapping?

Use your fingertips to gently tap the product from the inner corner outwards. Soft circular movements help water circulation and reduce puffiness. This technique also decongests the lower eyelid and reinforces the product’s effects.

Common mistakes: what to avoid

Avoid rubbing or stretching the skin. This can accentuate wrinkles and further weaken the eye contour. Always use products specifically designed for this area: classic anti-age or anti-wrinkle face creams are too rich for the eyelids.

Drainage massage: quick technique to reduce puffiness

Drainage massage: quick technique to reduce puffiness

Start by applying your cream or serum. Then, perform light pressures from the inner corner outwards. Complement the ritual with Cryo Globes to enhance decongestion. This technique promotes fluid drainage and reduces swelling.

Facial exercises to tone the gaze

A few minutes per day are enough to tone the eye contour. Gently close your eyes while keeping them “open” upwards, as if resisting complete closure. These exercises improve upper and lower eyelid tone.

Why adopt a morning and evening routine?

In the morning, the routine aims to wake up the eyes and decongest them. At night, it repairs the daily aggressions. Using suitable products morning and evening helps prevent puffiness, wrinkles, and fine lines.

Additional tips for long-lasting effects

Foods to favour for a less puffy appearance

A diet rich in antioxidants, fresh fruits, green vegetables, and water-rich foods (cucumber, watermelon) helps maintain eye contour elasticity. Reducing salt limits water retention.

The impact of hydration and sleep on the eyes

Drinking enough water (1.5 L/day) and sleeping 7-8 hours per night improves skin quality and reduces signs of fatigue. Lack of sleep is one of the main causes of dark circles and under-eye bags.

Can a healthy lifestyle prevent puffiness?

Yes. Daily healthy habits—balanced diet, regular hydration, quality sleep, stress management—significantly reduce the risk of under-eye bags. Prevention and treatment both require the use of suitable products to soothe and revive the eye area.

In conclusion, treating under-eye bags relies on a combination of targeted cosmetics, effective accessories, gentle gestures, and healthy habits. In most cases, a regular routine already provides visible results daily.

(1) Clinical scoring by an independent lab on 22 volunteers after twice-daily use of Marine Life Eye & Lip Contour for 28 days
(2) User test on 22 volunteers after twice-daily use of [Enhancing] Eye Serum for 28 days
(3) Clinical scoring by an independent expert on 11 volunteers after application of [Revitalizing] Eye Gel Cream