Incorporating an effective anti-aging facial serum suited to your skin type into your beauty routine maximizes your chances of maintaining youthful, radiant skin for both women and men! Unlike moisturizing creams, serums are lightweight, water-based treatments that contain highly concentrated ingredients. Their light texture (similar to oil but even lighter) allows active ingredients to penetrate deeply into the skin, effectively targeting specific anti-aging concerns such as wrinkles, fine lines, and loss of firmness. Here are our top tips to help you choose and correctly apply your facial serums safely.
What is the role of an anti-aging facial serum?
An anti-aging serum is an essential complementary step in an effective skincare routine. It enhances the benefits of your best day and night creams while reviving your radiance. Anti-aging serums are specifically formulated to address visible signs of skin aging—wrinkles, fine lines, and loss of firmness or elasticity. They combine powerful ingredients such as antioxidants, peptides, alpha-hydroxy acids (AHAs), and beta-hydroxy acids (BHAs) to stimulate collagen production, protect the skin from environmental damage, and promote cell renewal.
Regular use of a serum offers numerous benefits. For skin already showing signs of aging, it improves hydration and elasticity, strengthens the skin barrier, and helps regenerate the upper layers of the skin. For less mature skin, using a serum helps reinforce the barrier and prevent premature aging signs.
Concentrated, targeted serums not only combat wrinkles and fine lines but also restore firmness and elasticity to plump up the skin of the face and even the neck. Our Targeted [Lifting] Serum, with its Osilift active derived from organic oat cultivation, offers this dual action for face and neck, providing an immediate effect to tighten and smooth the skin texture, suitable for day or night use.
When is the best time to apply an anti-aging serum?
Your anti-aging serum should ideally become your most loyal companion! It is crucial to choose one that complements your usual cream or oil. It should always be applied before your cream but after eye care. This delicate area requires special attention, particularly to prevent early expression lines.
Using an anti-aging serum depends on personal preference. It is recommended to apply it twice daily (morning and evening) to ensure maximum and rapid benefits. In the morning, apply it before makeup to act as a skincare base with anti-aging benefits. Follow with a moisturizer to lock in hydration for the day. In the evening, apply it before bedtime so your skin can regenerate optimally with the serum’s synergy.
How to apply your anti-aging serum correctly
An anti-aging serum is highly concentrated and prepares your skin for the next steps in your beauty routine. Applied morning and evening, it works with your day cream and night treatment to maximize their benefits.
Serums should be applied to cleansed, makeup-free skin. Warm a few drops in your palm, then tap onto your face with your fingertips. Using circular motions, gently press the actives into your skin. Follow with your day cream or night treatment as usual. Avoid the eye area, which requires dedicated care, our Marine Life Eye & Lip Contour is specifically designed to target signs of aging.
Applying your serum in both morning and evening routines maintains a constant concentration of active ingredients, supporting hydration, nutrition, anti-aging, and protection—whatever your skin’s needs.
Tips to enhance your anti-aging serum’s effects
To boost your serum’s benefits, maintain a consistent routine. Begin with deep cleansing to remove impurities, makeup, and excess sebum. The OCEAN CLEANSE facial range allows for effective double cleansing: first with our 3-in-1 Cleansing Oil, then deep cleaning with our Detox Micellar Mousse. Exfoliate once or twice a week to encourage cell renewal and maintain smooth, luminous skin. Anti-aging exfoliating treatments include the 2-in-1 [Purifying] Scrub (mechanical exfoliation with AHA) and the [Comfort] Enzymatic Exfoliating Gel (grain-free, peeling booster active).
Apply your serum to slightly damp skin to ensure even absorption. Using gentle upward strokes from the center of the face outward, smooth your features. Tools like a Gua Sha can help firm and enhance facial elasticity. For targeted areas like crow’s feet or lines around the mouth, gently tap the serum with fingertips, avoiding the thinnest skin. Allow full absorption before applying your day or night cream.
Choosing the right anti-aging serum for your skin
Selecting the right anti-aging facial serum can be challenging due to the wide variety available. Consider your priorities: dermocosmetic, natural, or organic ingredients? Budget-friendly options? A brand committed to local production? Popular actives like vitamin C, retinol, hyaluronic acid, collagen, or peptides? Algotherm offers a curated selection to best meet your needs.
Identify your main skin concerns to navigate the vast selection. Combine these with your age to select products that nourish your skin and restore radiance and youthfulness.
From age 25, especially for those living in polluted environments or exposed to artificial blue light from screens, our OCEAN DEFENSE range is ideal. It protects and repairs cells stressed by atmospheric and artificial light pollution with a rich, marine-active and dermocosmetic protocol against premature aging.
At any age, hydration is key to preventing premature skin aging and maintaining daily radiance. Dehydration is the primary cause of skin aging, pollution, climate changes, UV, stress, and fatigue weaken the skin barrier, causing discomfort, tightness, redness, wrinkles, and fine lines. Our OCEAN HYDRA range targets dehydration, protecting and hydrating skin 360°. One hour after applying the [Hydra+] Resource Serum, a 186% increase in facial skin hydration was observed(1).
For those addressing early signs of wrinkles or loss of facial elasticity, OCEAN TIME is recommended. Formulated with retinol-like, high-molecular-weight hyaluronic acid, and beneficial macroalgae, it helps achieve anti-aging goals. Pair the Targeted [Lifting] Serum with the [Wrinkle]-Targeting Cream to smooth skin texture or with the Targeted [Firming] Cream to firm and densify the face contour.
For comprehensive care for mature skin, the iconic OCEAN LIFE range combines Marine Life Eye & Lip Contour, Serum, and Marine Life Cream. Used twice daily, it delivers visible results in just seven days. Highly concentrated in ALGOGÈNE[4], a dermatological active complex with bio marine extracts, it acts on all epidermal cells and activates 35 genes involved in maintaining youthful skin. The bio-similarity of algae, seawater, and plasma ensures exceptional compatibility, promising renewed radiance.
Not all facial serums are suitable for pregnant women or children. Always check product instructions if in doubt.
(1) Corneometry measured on 10 volunteers one hour after applying [Hydra+] Resource Serum.



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